About Us - Company Profile

Who we are, what we do and why we do it.

Who We Are

Who We Are

 

 

Our History:

Aiden Marketing was founded in 2012 with a shared vision to take growing small to mid-size businesses into the digital age of marketing by strategically planned and executed marketing programs that get you more sales, leads, signups and conversions. Over the years, Aiden Marketing has grown into a hybrid digital marketing, sales, and consulting agency that consists of a passionate, highly skilled digital marketing team with a remarkable breadth of cross-industry experience to help them compete online and prepare for what the future holds.


Vision:

To equip businesses and people to disrupt the status quo and achieve their full potential by transforming data into actionable intelligence for maximum performance impact for themselves, their customers,, and the world.


Mission:

To accelerate competitive advantage and sustainable growth for small-to-medium businesses to win with marketing excellence in the digital age.

Why Choose Us?

 

 

We assist companies to acquire increased market share by executing strategies to develop long-term connections with their target audiences online. We live & breathe digital marketing! With a constant eye on the dynamic digital landscape of now and what’s ahead. We solve the biggest marketing challenges with our integrated approaches to connect people, processes and technology for a digital transformation. That delivers results today and better prepares businesses for whatever the future brings.

Our analysis, design and implementation services are rooted in customer profile data and behavioral insight to yield increased customer acquisition, exceptional customer experiences, improved operational efficiencies, and quantifiable revenue growth.

What We Do

 

 

When working collaboratively with our clients’ internal marketers, sales leaders, and CEOs and their leadership teams leverage the unrivaled skillset of our team to accelerate growth through strategically planned and executed marketing programs. We have four key components managing digital marketing efforts:

 

  • Customer engagement: Exploring and creating new ways to build strong customer relationships and enhance customer experience
  • Digitizing products and services: Launching new or enhanced products and exploring new business models
  • Better-informed decisions: Enhancing information available to enable timely and effective data-driven decision making
  • Operational Performance: Creatively harnessing technology to improve operational performance

 

We are supporting organizations to achieve their business objectives in different ways. Understanding that no client is the same, we customize competencies to fit our clients’ needs and strengths. Engagements are designed to deliver short-term benefits, organizational adoption, and processes that provide lasting capabilities.

Who We Serve

 

 

Since the inception in 2012 our agency, Aiden Marketing has successfully demonstrated we are a trusted and reliable marketing agency partner for companies nationwide. We are thrilled about the impacts we have made in helping our B2B & B2C companies, healthcare, education, insurance, non-profits, government and GovCon organizations.


Our Talent:

Aiden Marketing team consists of storytellers (writers), graphic designers, branding experts, inbound marketing strategists, website & mobile app developers, SEO & PPC specialists, videographers, illustrators, and more!

Our Values

 

 

Stimulate Growth:

As a client, we believe that you should expect more from a marketing company in today’s dynamic world. Our Aiden Marketing team is committed to tactics that will deliver the ultimate results for your business: ROI as defined by key performance indicators and revenue growth. Our team consists of visionaries who possess both strategic business and marketing knowledge and aptitude across a diverse group of industries; thus, enabling us to offer our clients the experience of our vibrant, intelligent marketing team of leaders. We know and understand what matters most to CEOs: increasing revenues and gaining and retaining customers.


Passion:

Passion, heart, and courage to think outside the box are cornerstones of our Aiden Marketing company and are important keys to driving success for our clients and ourselves. With this solid foundation, we achieve extraordinary results.


Teamwork:

Aiden Marketing’s most powerful tool for achieving success is a multi-disciplinary team of diverse, competent people. We believe that each team member brings unique experience and expertise to a client’s project. We offer an environment that is fun, nimble, and most importantly is a fertile ground for creative and innovative ideas. Additionally, our company culture fosters teamwork and processes that support collaboration and continuous learning.


Integrity:

A relationship with Aiden Marketing is one of collaboration and trust. We know that by employing a disciplined approach and by working together with you as our valued client, the right answers emerge and can be quickly implemented with stunning results. We strive for excellence in all that we do in the pursuit of building long-term business relationships with the clients that we serve.

Our Services / Capabilities

 

Digital Marketing
Marketing Automation
Social Media Marketing & Management
Website Design & Redesign
Content Marketing

 

 

Our Team

  • Mark Duncan

    CEO

    One-half of the Aiden Marketing leadership equations is our CEO, Mark Duncan. Mark is responsible for the growth of the company and the formation of an exceptional team that delivers extraordinary measurable and sustainable value to clients. A diverse background in sales, marketing and technology for over 25 years. He has the perfect balance of skills for developing and overseeing the execution of inbound marketing strategy. Mark additionally serves as the Creative Director for our agency with 20 of in branding, graphic design, media buys.

  • Kevin Calhoun

    Brand Management

    As the leader of our brand management team, Kevin has a passion for creating and managing social media and content marketing strategies.

  • Ervin Murfree

    Business Development

    Ervin is responsible for helping to obtain better brand recognition and financial growth. He coordinates with our marketing team to review current market trends in order to propose new business ideas that can improve our growth.

What our clients say about us

  • I did work with Aiden during the past year and I can unequivocally state that they are very hard workers and on top of their game. They are always accessible as well.
    Jack Bragin, Boca Beauty Academy
  • In my experience working with the Aiden Marketing team, we were able to meet a finite need within budget. We reached our short term goals with Aiden’s help. I would recommend Aiden Marketing on a scale of 10 out of 10.  
    Michelle Boyle, St. Vincent de Paul of Baltimore, VP - Development and Marketing
  • Other website designers who I asked to closely look at our website critically for comments mentioned that the overall appearance was very elegant and attractive, and the hook-up with the payment platform was efficiently done. Consequently, I am pleased to recommend Aiden Marketing for both design for advertising, and website development.
    Ray Carrier - VP & Operations Manager, EZ Bike Rides
  • The content marketing was awesome. As a small non-profit organization, it was awesome to have professional digital marketing services added to my infrastructure via Aiden Marketing. It helped to build our capacity as a business.
    Kelly Fair, Founder & Executive Director, Polished Pebbles
  • "The website design makeover that Aiden Marketing provided for us, along with social media management services, generated a 70% increase in leads for our DNA paternity and immigration services."
    Noelle Johnson - Director of Marketing, BRT Laboratories, Inc.
  • "This will surely separate me from my competitors and drive a lot of traffic to my business. Aiden Marketing is the best! I would recommend them to anyone who's looking to grow a business brand. I will be doing more business with this company. Thanks again!
    Quintin Moody - CEO/Pres, World Class Auto Detail