Our Strategies

Our expertise allows us to work closely with you to execute well-established strategic planning, fundraising, and donor engagement campaigns. With our guidance, you can easily navigate the challenges of increasing visibility, attracting donors, and maintaining long-term support.

Our offers budget-friendly pricing options tailored to nonprofit organizations’ unique needs and budgets, prioritizing quality solutions at affordable rates. Achieve marketing and fundraising goals, increase their online presence, and make a lasting impact in your communities.

Data Integration StrategyData Integration Strategy

Increase your online presence and drive awareness for your organization and its mission.

Targeted Outreach Campaigns
Increase mission awareness and personalize impact messaging to prospects wherever — or however — they’re online.

Target Audience

Targeting and Segmenting
Identifying your target audience is key for delivering effective messages that resonate with the right people.

A Centralized View Of Information
Consolidate marketing and donor data into one platform for insights to understand, address prospect needs for better decision making.

Increase Visibility of Key Audiences Across Any Channel.

A single view of information across all channels, enables you to target your key segment audience.

See Data Strategy

Customer Acquisition StrategyAcquisition Strategy

Improve the size and quality of your constituent database.

Engagement Campaigns
Attract donations,  secure recurring donors, obtain large gifts, corporate donors, and sponsorships.

Lead nurturing

Nurture Campaigns
Similar to the welcome series, reinforce the organization’s core purpose and aim to strengthen relationships.

Triggered

Triggered Campaigns
Track prospect actions and provide timely and relevant communication at the right time and right channel.

Gain New Supporters, In Effective And Efficient Ways.

Learn how to improve your engagement by personalizing your communication.

See Acquisition Strategy

Customer Experience StrategyExperience Strategy

Motivate people to take action: spread the word, contribute, expand your group.

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Recognition

Recognition Campaigns
Show appreciation to donors by recognizing milestones, special occasions, and thanking them for their contributions.

onboarding

On-boarding Campaigns
A series of purposeful communications sent over the first few weeks of a member joining your organization

lapsed

Re-Engagement Campaigns
Target donors who have decreased engagement to win them back through targeted campaigns.

winback

Win-back Campaigns
Focus on donors who have temporarily lapsed or not renewed their contribution to encourage them to re-engage.

Create a Seamless and Personalized Experience.

Learn how to  make sure all donors and members feel appreciated and gain more value in return.

See Experience Strategy

Analytics and ReportingAnalytics Strategy

Identify what’s going right, what’s going wrong, and which parts could use some tweaking.

Data Analytics Reporting Strategy

Measure and Analyze Campaign Performance
Automated tools provide up-to-date data and analytics for analyzing campaigns for improving future efforts.

Marketing Insights
Show appreciation to donors by recognizing milestones, special occasions, and thanking them for their contributions.

Measure And Analyze Campaign Performance.

Learn how to stop guessing and embrace a more efficient and organized marketing approach!

See Analytics Strategy

How can I begin?

Let’s start with a chat.

We’ll listen to your goals and challenges through our complimentary marketing assessment. Once we know your objectives, we’ll collaborate with you to create a marketing strategy tailored to your company’s specific needs.

Digital-Assessment

Schedule An Assessment

Client Testimonials

  • In my experience working with the Aiden Marketing team, we were able to meet a finite need within budget. We reached our short term goals with Aiden’s help. I would recommend Aiden Marketing on a scale of 10 out of 10.  
    Michelle Boyle, St. Vincent de Paul of Baltimore, VP - Development and Marketing
  • I did work with Aiden during the past year and I can unequivocally state that they are very hard workers and on top of their game. They are always accessible as well.
    Jack Bragin, Boca Beauty Academy
  • The content marketing was awesome. As a small non-profit organization, it was awesome to have professional digital marketing services added to my infrastructure via Aiden Marketing. It helped to build our capacity as a business.
    Kelly Fair, Founder & Executive Director, Polished Pebbles
  • Other website designers who I asked to closely look at our website critically for comments mentioned that the overall appearance was very elegant and attractive, and the hook-up with the payment platform was efficiently done. Consequently, I am pleased to recommend Aiden Marketing for both design for advertising, and website development.
    Ray Carrier - VP & Operations Manager, EZ Bike Rides
  • "This will surely separate me from my competitors and drive a lot of traffic to my business. Aiden Marketing is the best! I would recommend them to anyone who's looking to grow a business brand. I will be doing more business with this company. Thanks again!
    Quintin Moody - CEO/Pres, World Class Auto Detail
  • "The website design makeover that Aiden Marketing provided for us, along with social media management services, generated a 70% increase in leads for our DNA paternity and immigration services."
    Noelle Johnson - Director of Marketing, BRT Laboratories, Inc.